Campaigns Overview

So you have subscribers and you want to re-engage, market or notify them of your offer. Great! You can send 1-time targeted and personalized campaigns to your list within TxtCart. We have everything you'll need to succeed with SMS marketing on Shopify from customer opt-in data, templates, revenue vs text count data and much much more.

Recommended Templates

Not sure how/where to get started? We got you covered with our favorite holiday templates. Simply hover over the card and/or click customize and schedule to begin.

Campaign Insights

Filter between revenue, and texts, and view that data for any period of time that makes sense for your reporting. We give an easy-to-use reporting dashboard so that you are never kept in the dark about your campaign data. Some key insights we give you out of the box include Subscriber LTV, Acquisition Rate, Revenue Per Message, Messages per Subscriber, Reply Rate as well as Opt-Out Rate.

Pro tip: Keep a close eye on your Opt-Out Rate. A rate that is too high, can result in additional costs or filtering from carriers.

All SMS Campaigns

Need to find a central place where all your saved, sent, or draft campaigns live? We got you covered. From here you can view the current status of the campaign(s), the number of recipients it sent to as well as campaign-specific reply rate, CTR (click-through rate), revenue generated as well as approx. ROI (Return on Investment).

Create SMS Campaign

Here is our campaign builder tool. This is where the magic happens, as you'll be naming your campaign, choosing which audiences to include and exclude as well as crafting the actual copy of your campaign here. We also give you some additional options/features within the Create a Campaign page including A/B Testing, scheduling for later, smart sending, and follow-up targeting.

Pro tip: Put your personal cell number in for SMS Campaign highlights to receive highlights about your recently sent campaign once it has been fulfilled and the attribution window is complete. These insights will come to you approx 1-week after your campaign has finished sending.

Review Campaign

Ready to send your masterpiece to your list? Great! Let's review the campaign prior to sending. Here you get one last glance at your data and campaign before finalizing it, make sure everything is correct. You'll also notice the campaign data section which outlines important information as it relates to your campaign costs.

Messages per recipient - the estimated number of messages your list subscribers will receive
SMS Count - the estimated sms segment count (this directly impacts pricing)
SMS/MMS Recipients - the estimated number of subscribers receiving the campaign (this directly impacts pricing)
Estimated Cost - the cost that you will be billed one time to send the campaign

That's it! Ready to send your first campaign? Sit back, watch the orders flow in, and don't be afraid to test. This is a marketing channel after all.

Not ready? No problem you can quickly and easily save your progress for later by utilizing our Save Draft functionality.

Subscribers

Once navigated to Analytics > Subscribers you will see where you can import, export, and manage your subscriber lists. More on Importing subscribers here.

Segments

Currently, TxtCart does not support creating custom segments directly within the platform. However, you have the ability to select customers from our pre-created segments when drafting your campaigns. These pre-built segments are designed to cover common customer grouping needs and can help you target the right audience for your messaging.

If you find that you need a specialized segment that isn't available in our existing list, please don't hesitate to contact our support team. They'll be happy to discuss your segmentation needs and explore potential solutions to help you reach your target customers effectively.