Overview
TxtCart offers four distinct billing plans designed to meet the needs of businesses at every stage of growth. Whether you're just starting out or running a large enterprise, we have a plan that fits your SMS marketing requirements and budget.
Plan Comparison
1. Starter Plan - Free to Install
Price: Free (with usage fees)
Best for: Small businesses and dropshippers testing out SMS as a marketing channel
Billing Structure:
$29/month minimum spend required
$1,000 campaign credit during trial period
Then $0.015/SMS, $0.045/MMS after trial for campaigns + carrier fees
15% transaction fee on cart recovery automation
Features Included:
AI Agent for automated responses
SMS Cart Recovery Flow
2-way Conversational Campaigns
SMS Campaign Planner
Real-Time Analytics
Unique Toll-Free Phone Number
2. Growth Plan - $79/month
Price: $79/month (or $790/year - save 17%)
Best for: Growing businesses with regular SMS marketing needs
Billing Structure:
$1,000 campaign credit during trial period
Then $0.015/SMS, $0.045/MMS after trial for campaigns + carrier fees
10% transaction fee on cart recovery automation
Features Included:
Everything in Starter, plus:
Lower fees compared to Starter
SMS Inbox for managing conversations
Custom AI Personas for brand voice
10 DLC Phone Numbers for enhanced delivery
Trial: 14-day free trial available
3. Pro Plan - $199/month
Price: $199/month (or $1,990/year - save 17%)
Best for: Established businesses with advanced marketing needs
Billing Structure:
$1,000 campaign credit during trial period
Then $0.015/SMS, $0.045/MMS after trial for campaigns + carrier fees
5% transaction fee on cart recovery automation
Features Included:
Everything in Growth, plus:
Lower fees compared to Growth
Advanced Analytics for deeper insights
Contextual Insights for better targeting
Advanced Reporting capabilities
Call/Text Support for premium assistance
Trial: 14-day free trial available
4. Enterprise Plan - $499/month
Price: $499/month (or $4,490/year - save 17%)
Best for: Large businesses requiring premium features and support
Billing Structure:
$1,000 campaign credit during trial period
Then $0.015/SMS, $0.045/MMS after trial for campaigns + carrier fees
2.5% transaction fee on cart recovery automation
Features Included:
Everything in Pro, plus:
Lowest fees across all plans
Custom Workflows for complex automation
Dedicated Account Manager
Migration/Personalized Setup assistance
24/7 Support for round-the-clock help
Trial: 14-day free trial available
Understanding Your Billing
Monthly vs Annual Billing
All paid plans offer significant savings when billed annually:
17% discount when choosing annual billing
Monthly billing available for all plans
All charges processed in USD
Usage-Based Charges
SMS charges for campaigns are billed at $0.015/SMS, $0.045/MMS segment across all plans
Cart recovery fees vary by plan (15% for Starter down to 2.5% for Enterprise)
Carrier fees apply to all plans
Usage based charges are posted daily
Billing occurs every 28 days cycle
Free Trial Benefits
All paid plans include a 14-day free trial
$1,000 in campaign credits provided during trial period
No commitment required during trial
Full access to plan features during trial
Note: We only take commissions on our cart recovery conversations NOT any other product or feature, these are based on a 7-day click/view attribution tracking window. More here.
Choosing the Right Plan
Start with Starter if:
You're new to SMS marketing
You want to test TxtCart's effectiveness
You have a limited budget
You send fewer than 200 messages per month
Upgrade to Growth if:
You're sending 200+ messages monthly
You need multiple phone numbers
You want custom AI personas
You need inbox management features
Choose Pro if:
You require advanced analytics and reporting
You need phone support
You want contextual insights
You're a medium to large business
Go Enterprise if:
You need the lowest possible fees
You require a dedicated account manager
You want 24/7 support
You need custom workflows and setup assistance
Pay Per Text (Campaigns)
To take advantage of our full suite of SMS products, we offer best-in-class competitive pricing based on a variety of factors. Each campaign is assigned an estimated cost on the review page based on the size of the list, character count (segments), location of recipients, as well as SMS vs MMS deliverability.
Note: Accounts on the Free Trial will have access to Campaigns, but are restricted to a $1,000 spend limit.
Frequently Asked Questions:
1. Can I change plans at any time?
Yes, you can upgrade or downgrade your plan at any time. Changes take effect at your next billing cycle.
2. What happens if I don't meet the minimum spend on Starter?
If you don't reach the $29 minimum spend, you'll be charged the difference to true up your account monthly total to $29. Your monthly minimum for TxtCart is $29/mo.
3. Are there setup fees?
No setup fees apply to any plan. The Starter plan is free to install.
4. How do carrier fees work?
Carrier fees are additional charges imposed by mobile carriers for message delivery. These are separate from TxtCart's fees and vary by carrier and message type. Learn more here.
5. What payment methods do you accept?
We use Shopify payments for all billing, your bill will be natively paid and tracked via Shopify.
Getting Started
Ready to choose your plan? All paid plans come with a 14-day free trial, so you can test our features risk-free. The Starter plan is available immediately with no trial needed.
💡Tip:
Still, Have questions?
Please feel free to reach out to our wonderful Support team at support@txtcartapp.com or via Live Chat.